Services Provided
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New Product Development / Website Graphics / Newsletter Design / Printed Marketing Materials / Photo Retouching / Product Photography / Meta Ads Graphics​​​​​
Overview
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During my time at SoSu Cosmetics, I successfully executed a range of design tasks across various projects including the creation of marketing materials such as brochures, packaging, and promotional assets. I contributed to the ideation and creation of new product concepts, mockups and visuals that aligned with current trends and consumer preferences.
My work in Product Photography involved capturing high-quality images of new and existing products, highlighting their unique features and enhancing their appeal. I utilised Photo Retouching techniques to perfect these images, ensuring they were flawless and ready for both digital and print use.
Additionally, I designed website banners, press cards and promotional packaging, that effectively communicated the brand’s identity during events and media engagements. I developed and designed engaging Meta Ads and Newsletter Content Graphics with eye-catching visuals that drove online engagement and reinforced the brand’s presence across all platforms.​
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​New Product Development
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I played a pivotal part in New Product Development and Packaging Design at SoSu Cosmetics, working closely with the buying team on product research and trend analysis, and liaising with the manufacturers to perfect product artwork to bring the brands innovative products to life.
Collaborating with the buying team, I translated market insights and consumer trends into compelling packaging designs that resonated with the brands target audience. This involved creating detailed design concepts, mockups, and prototypes that aligned with the brand’s aesthetic and values.
Myself and the buying team worked closely with the manufacturers, ensuring that design specifications were accurately communicated and executed. This collaboration was essential to maintaining quality control and ensuring that the final product met brand standards.​​​