Services Provided
Graphic Design / New Product Development / Product Photography / Photo Retouching / Printed Marketing Materials / Meta Ads Content Graphics
Overview
During my time at SoSu Cosmetics, I successfully executed a range of design tasks across various projects including the creation of marketing materials such as brochures, packaging, and promotional assets. I contributed to the ideation and creation of new product concepts, mockups and visuals that aligned with current trends and consumer preferences.
My work in Product Photography involved capturing high-quality images of new and existing products, highlighting their unique features and enhancing their appeal. I utilised Photo Retouching techniques to perfect these images, ensuring they were flawless and ready for both digital and print use.
Additionally, I designed Press Cards that effectively communicated the brand’s identity during events and media engagements and I developed and designed engaging Meta Ads Content Graphics, creating eye-catching visuals that drove online engagement and reinforced the brand’s presence across social media platforms.
New Product Development
In my role at SoSu Cosmetics, I played a pivotal part in New Product Development and Packaging Design, working closely with the buying team and manufacturing factories to bring innovative products to life.
Collaborating with the buying team, I translated market insights and consumer trends into compelling packaging designs that resonated with our target audience. This involved creating detailed design concepts, mockups, and prototypes that aligned with the brand’s aesthetic and values.
Myself and the buying team worked closely with manufacturing factories, ensuring that design specifications were accurately communicated and executed. This collaboration was essential to maintaining quality control and ensuring that the final product met brand standards.
